



What the 2025 Code of Fundraising Practice Means for UK Fundraisers
Discover what the 2025 Code of Fundraising Practice means for your charity, with clear guidance, practical actions, and key changes fundraisers need to know.


Trust Fundraising: How to Find & Approach the Right Funders
Learn how to find the right funders, assess their fit, and develop a strategic approach to trust fundraising




Project Design for Fundraisers
As trust fundraisers, we rarely have control over the design or delivery of the projects/services for which we are raising necessary income. Nevertheless, we still need to gather as much information as we can to complete our proposals and applications so they make sense and are an inviting opportunity for funders in which to invest.

Does your Case for Support pass the Why? test?
It used to be the natural thing for us to question everything – we asked why? all the time. Over time we’ve stopped doing that so much – we know more, we don’t ask as much. Asking “yeah, but why?” about your fundraising proposition is a good test of whether you’ve arrived at the nub of the issue yet… and if you can’t answer the whys that you come up with you won’t be answering the whys of your audience.

Achieving balance: foundations of fundraising resilience
Regardless of your fundraising specialty, here are some tips from Money Tree Fundraising to help build, or rebuild, your fundraising resilience.

We don’t work on commission
We do not work on a commission basis.
Nor do any fundraisers who follow the Fundraising Code of Practice as laid out by the Fundraising Regulator.

Lessons from a seasoned freelance fundraiser
Having been self-employed since late 2010, Beth Upton has ten top tips for anyone considering the freelance lifestyle, all drawn from her experience over the years.

Thank. Your. Donors.
Say thank you. Regardless of what the donor says. And listen hard for what the donor means when they say “no need to thank me” in case they mean “don’t make a fuss” or “don’t tell people” but would love for you to say thank you!

Failure to ask: a cautionary tale
I took a brief sabbatical at the end of 2015 – two months to step away from my life and experience some very different places, cultures, lifestyles. The trip was planned around a volunteering project where I’d get to ethically hangout with my all time top favourite animal (don’t tell my dog) – the elephant.


How you can judge a major donor programme by a cup of tea
As a high value fundraising consultant I get to meet a lot of great fundraisers and a few not so good if the truth be told. Over the years I’ve got better at assessing early on whether a major donor programme is likely to be successful.

Sample and Template Policies for Third Sector Organisations
Needing to create or improve your organisation’s policies and governance for your fundraising toolkit? Have a look at these free resources, samples and templates on the internet.
