The Executive Summary: The Part of Your Trust Proposal That Does the Heavy Lifting
The executive summary is often treated as an introduction. In practice, it is the part of your proposal that a funder reads most carefully, and sometimes the only part they read at all. Get five specific things right, in the right order, and your proposal stands a much stronger chance of getting the attention it deserves.
Why Good Trust Applications Still Fail — and What to Do About It
Most trust applications that fail aren't bad ones. They're good applications with fixable problems. Stacey Teece unpacks the most common patterns she sees — from describing activities instead of impact to sending applications in volume rather than with precision — and explains what small adjustments actually move the needle.
How to Improve Your Trust Success Rates
If your trust applications are not converting, adding more to the pile is not the answer. Stacey Teece sets out why a more strategic and relationship-led approach makes more difference than volume ever will — and what that looks like in practice.
How to Make Core Costs Fundable: The Reframing Approach
Funders often overlook operational costs because they do not connect emotionally with line items labelled 'overhead'. Stacey Teece explains how a shift in language and framing can make your essential costs genuinely fundable — and why this matters more than ever.
Why Trust Fundraisers Must Be Involved in Project Design
When trust fundraisers are brought in at the last minute, applications suffer. Stacey Teece makes the case for involving fundraisers in project design from the outset — and explains why the charities that do this consistently raise more from trusts.
Trust Fundraising Myths Debunked
We speak to charities every day about fundraising from trusts & foundations. There are some key themes that emerge time and again – misunderstandings about grant-makers, their purpose, their requirements – and we want to set the record straight by airing these trust fundraising myths and explaining the truth instead.