Trust Fundraising 101: Understanding the Trust Fundraising Landscape
Trust Fundraising can feel like a maze when you’re first starting out. With thousands of trusts out there – each with their own priorities, processes, and quirks – knowing where to begin can be overwhelming.
That’s exactly why I created Trust Fundraising 101: Understanding the Trust Fundraising Landscape – a free, bite-sized webinar designed to help you navigate this world with confidence. In this session, we’ll explore the different types of trusts, the key players in the sector, and how the funding landscape has evolved over time.
Whether your brand new to Trust Fundraising or looking to sharpen your approach, this webinar will give you a solid foundation to build from.
4 Key Tips for Navigating the Trust Fundraising Landscape
To be successful in Trust Fundraising, you need more than just a great project – you need the right strategy.
Here are four essential tips from the webinar:
1. Do Your Research
Before applying to a funder, take the time to understand their priorities, funding history, and values. The more you know, the stronger your application will be.
2. Tailor Your Approach
One-size-fits-all applications rarely work. Align your project with each funder’s criteria and make it clear why your charity is the perfect fit for their funding.
3. Be Realistic
If you’re new to Trust Fundraising, start small, local and family trusts are often more accessible than larger national funders and can help you build confidence and credibility.
4. Stay Informed
The Trust Fundraising landscape is always changing. Keep an eye on sector news, trends, and funder priorities to stay ahead of the curve.
Missed the First Session?
If you’re new to Trust Fundraising, you might also find our first Trust Fundraising 101 session helpful: It covers the basics, including what Trust Fundraising is, why it’s an important stream in a diverse income mix and how to get started.
Once you’ve got the foundations, dive into our latest session Understanding the Trust Fundraising Landscape to learn more about the key players and how to navigate the world of trusts and foundations.