Major Donor Fundraising: What Are You Waiting For?
Most charities seem fascinated by the concept of major donor fundraising, yet very few explore it thoroughly or have everything in place to run a major donor programme effectively. This is totally understandable as most charities are small, don’t have the resources and don’t know where to look for potential wealthy benefactors.
Delighting your Donor
The secret to delighting major donors is simpler than most fundraisers think — it starts with being honest about how many donor relationships you can genuinely sustain. Beth Upton explains how to find your capacity and then deliver exactly what your donors want.
Is a Development Board a Help or a Hindrance for Major Gift Fundraising?
A Development Board can be a powerful asset for major donor fundraising — but only when the conditions are right. Beth Upton explains the three factors that determine whether a Board will help or hinder your fundraising, and when it is better to say no.